A few years ago, the development of computer science has revolutionized television, especially changing the way in which programs are broadcast and transmitted. This technology allows the viewer among other things to receive many more channels before. Much progress has also been made on the quality images. They are becoming more beautiful and precise.
The digital revolution: From analog to digital
Digital technology is replacing more and more analog for the transmission of TV shows.
Since 1995, the Internet has quietly earned its place in our homes until they become part of their daily life for the vast majority of cases. The evolution of the Internet has brought with it the birth of new media. These latter, broadcasting audiovisual content on the web, interfering in the niche of the traditional television that until now reigned supreme in the field of audiovisual.
Following the integration of new media into viewers consumer habits, many writers have embarked on apocalyptic predictions for the future of traditional television. Especially after the appearance of the Internet TV option. The futurist discourses predict the end of traditional television. However the prospectivists predict the survival of traditional television, concentrating on pluses and minuses of Internet TV.
The recent decade was prolific in launching new technologies that are trying to marry television, computer and Internet. Internationally, technologies hit hard by launching devices allowing the online rental of movies and of piece-rate television programs, in addition to managing photos, videos and musical; a real audio-visual bookseller at your fingertips, like Apple TV and Google TV.
These allow the user to browse the web while watching the broadcast of a broadcast programs or download free and paid movies.
In short, all claim a portion of the television audience in this era of new media and multiplatform activity.
Traditional television in the era of new media.
The last decades posed many questions to us, the people who have to deal with fast-growing technologies on integrating into our lives every second:
· Are we living a revolution of the media landscape as important as those that took place in the first half of the 20th century with the advent of radio and later television?
· Are the media converging on one to simplify the experience of consumers of audiovisual products and telecommunications services?
· Will we all have personal portable multimedia screens that we will hang out in permanence over the next decade, watching live TV?
· Or, on the contrary, are we living another speculative bubble of the “dot-corn” that threatens to explode at any moment like the case in the early 2000s?
· What is the future of traditional television in this context of new media?
· Is it apt to disappear or its survival is self-evident?
Convenience of TV internet in comparison with the “old media”
Traditional television is considered an “old media” while the Internet and its derivatives (Vlog, Podcast, Blog, RSS feeds, Post-to-Post (P2P), etc.) are grouped together under the name “new media”. The old media are recognized for their structure more rigid and linear. Their business model has proven itself and made rich of many media owners. Their “one-to-many” mode of dissemination also conquered the audience and sometimes even planetary audiences at major events.
At the opposite, new media are characterized by their flexible and bidirectional structure promoting interactivity. Their “many-to-many” method of broadcasting appealed to the youngest who are turning more and more to the Internet as dominant media in their habits of consumption. However, the experience of viewing audiovisual content is becoming more fragmented and isolated. With traditional media, big families are
gathered in front of the big television screen proudly standing in the center of the living room, while with new media, people are alone in front of their tiny screen on the bus, in waiting rooms, in training centers.
New media represent a young ecosystem, diverse and changing. The popular show go to Internet, causing the development of the newest type of media – Live Internet TV. The pluses of Internet broadcasting services, however, does not fully meet the needs of simplicity needs of viewers. So, new intermediaries are expected to trigger minuses of Internet TV by aggregating the contents of these different universes and so offer a seamless experience.
Running on open models of mashups (web application that combines content from different sites) or web application that selects, for a given user, the content corresponding to his / her sphere of interest. These services will be potentially at the heart of tomorrow’s television although many barriers remain.